Why Cheaper is NOT better

Most of the time price tags are the determining factor of what we buy. People get exited when an article of clothing is on sale or when it costs less than what they expected. The customers think the price tag is too good to be true. Here is the truth: it is.

The cheap clothing is enticing because it is trendy and customers can justify spending on it when they know they can throw it away after wearing it a few times. But what they don’t realize is you get what you pay for. When you spend less than ten dollars on an article, it will get ratty in less than ten washes and you have to throw it out. On the flip side, when you invest in more expensive pieces that you love, you get so much more use out of them and it is better for your wallet and the environment. When customers are stingy they end up spending more to replace the ratty, cheap t-shirt with another one and the endless cycle continues. The stingy customers end up spending more AND harm the environment in the process.

The next time your shopping: look at the long term.

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